5 Places You Can Use Magnetic Phrases for Maximum Impact

February 20, 2012 by  
Filed under Coaching, Copywriting

Within one day you could be writing like a Copywriter!

Magnetic Phrases – those spellbinding words that attract interest from readers and compel prime customers to complete the purchase – are very powerful tools that can – and should – appear in any business owner’s toolbox. The beauty of magnetic phrases is that you can use them anywhere you need a boost in responses. Most of you would think to use compelling words and phrases in sales copy, but would you think to use them in your blog posts? Or newsletter articles, perhaps?

The fact of the matter is that this compelling lingo can be used to captivate readers of any medium, but here are the top 5 that we’ll talk about today:

  1. Sales pages. Of course, anyone who has written or has thought about writing a sales page knows that you’ve got to attract attention, keep attention, and move readers to the sale. So it’s no secret that magnetic phrases would have a place on the sales pages devoted to the promotion of your products and services.
  2. Ads. Another no-brainer; when you think of promotional materials, you know that persuasive copy should be involved, and there’s nothing better than magnetic words and phrases to persuade your clients to buy now.
  3. Websites. This one’s not quite as well-known. Many people think of websites of basically electronic brochures, but they have so much more potential than that! Just as you can use sales pages to get readers interested in your offerings, you can use your standard web pages to excite and engage readers. The key here is to think outside of the box!
  4. Newsletters. Again, when you think of magnetic phrases, newsletters might not be the first thing to pop into your head. After all, they’re newsletters, right, and isn’t news supposed to be just the facts, ma’am? Well, yes and no. While newsletter can be used to inform customers, you still need to get their attention first, particularly if you’re talking email newsletters. If you don’t have a magnetic subject line, chances are your email won’t get opened….and your newsletter will find its way to the virtual trash can unread.
  5. Teleseminars. Yes, even your teleseminars can use a boost from magnetic phrases. If you write a script – or even just an outline – of your talk, be sure to sprinkle in words and phrases that are known to capture attention…and watch your response rate go through the roof!

Ready to use Magnetic Phrases to improve your marketing?

Now you can get the top profit-producing words and phrases at your fingertips, for easy access whenever you need to create marketing that magnetizes readers. In a toolkit called “Magnetic Phrases: A Toolkit for Copywriting Success,” you’ll get exact words and phrases that you can use to supercharge your own marketing, a sampling of the most powerful words used by top copywriters, the most hypnotic, proven words used by advertisers for the past 100 years, and 5 time-tested words for aiding in the curiosity of your sales pages…so you can draw readers into your message. Visit www.evolvingadvisors.com/products/magnetic-phrases to download your copy now!


© 2011 Sarah Wood

 About the Author: Sarah Jo Wood is founder of Evolving Advisors Inc. and author of ‘How to turn a No or a Maybe into a Yes!”  Her coaching program teaches entrepreneurs like you to overcome objections so you can sign up all the clients you want, fill your practice, and increase your bottom line.  To begin supercharging your sales, download your complimentary sales package today at www.evolvingadvisors.com.


Speak Your Mind

Tell us what you're thinking...
and oh, if you want a pic to show with your comment, go get a gravatar!